BBBY Bed Bath and Beyond - A High Risk Scalp Is All That's Left

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Bed Bath and Beyond is a classic case of why you stay the hell away from Reddit, which is partially owned by the Chinese Communist Party's Tencent, and good for very little besides indoctrinating readers with atheism, socialism, Marxist-Leninism's garbage, and a lot of pornography.

I remember during the $10+ August run seeing posts on WallStreetBets and the BBBY subs encouraging people to buy and file paperwork with their brokers for self custody because Buy Buy Baby was supposed to get split off and lead to a moon mission.

Also, RYAN F'IN COHEN!!!!

Other fun posts were propaganda like "Wow this BBBY store just opened near my house! Bullish!" and "Bought my entire family a membership for Christmas xD."

Reddit is not social media. It's a social marketing and social influencing platform where communities are organized from the ground up by professional public relations firms.

Enlighten to it, already.

If you risk your money on the basis of what some alpha-schtick avatar with slicked back hair, a suit, and sunglasses says, you really can only blame yourself when you wind up holding a 95% loser, which is what this thing has become.

Reuters reported on Jan. 5 that BBBY is on the verge of missing a $1.5 billion debt payment on Feb. 1, which will give it 30 more days before it will default, and is on the verge of bankruptcy.

And over the course of 2 days, you lost 47%.

Earnings is coming up on Jan. 10, and for those who bought $1.80 and $1.30 thinking you got a deal, the all time low isn't far away at 88 cents, which was the first month BBBY traded for all the way back in 1992.

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You should absolutely expect Bed Bath and Beyond will post dumpster fire numbers with heavy warnings to investors about how things are about to get a lot worse before you buy the dip.

That being said, the only potential profitable trade on this thing before it declares bankruptcy is for it to do something like the piece of trash Upstart Holdings, another Reddit pump and dump, did on its last earnings after it reported a 200% miss on EPS, with a good old fashioned dump and squeeze before falling even farther towards the 12th Layer of Hell.

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And the good news is that if you don't get stopped out, you might get lucky and get a retracement to the daily trendline at roughly $2.40 that you can sell at, if the markets go wild on a Thursday CPI miss and whatever ostensibly bullish narrative Wall Street wants to pump FOMC rate hikes with.

SPX500 / ES / SPY - Enjoy the Party While It Lasts
SPX500 / ES / SPY - Enjoy the Party While It Lasts


But what I would like to point out to you is that BBBY declaring bankruptcy means that the stock will approach $0.00 legit. In the best case scenario, you might get a buying opportunity before it gets delisted so that you can hold your bag until someone buys its assets and maybe the stock will be worth something again if they don't just liquidate the chain to pay creditors.

A good example is found in Hertz HTZ

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It fell from $20 to 0.44 cents and got delisted, and stayed that way for almost 2 years. Then it was worth a lot.

This is called "gambling" not "distressed investing," however.

Another chance you have is found in the precedent of this piece of crap APE "All People Equal" (Thanks Karl Marx and Mao Zedong! Absolute egalitarianism and class struggle is sooooooooo cool!!!!) from the AMC split, which absolutely annihilated really, really bad short sellers trying to pile on to $0.00 once it fell into the 0.60s.

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You might also get this kind of squeeze on BBBY if there is news that it somehow won't miss its debt payments, and then $3.50 is incoming. Maybe RYAN F'IN COHEN will Superman and cape in to save the day.

Bed Bath and Beyond is another one of those garbage-style retail outlets that existed to hustle stuff made in the Chinese Communist Party's factories to Americans and Canadians, and now that it's been replaced in usefulness by stuff like Amazon, truly has limited value as a business model.

Amazon AMZN - Manufacturing Support
Amazon AMZN - Manufacturing Support


But they have a lot of stores and a lot of infrastructure, so maybe someone will come along and buy them on the cheap, resurrect BBBY, split Buy Buy Baby, and you'll make a fortune.

If not, you can always complain about Ken Griffin and Citadel with the Redditor Wumao that you still think are fellow bagholders because you don't want to sober up and get off the damn computer already.

Look, if you take this trade, it's a scalp. And it's a risky scalp that might be nice. You literally need to buy the earnings crash, wait and see if Nasdaq wants to go up on Jan. 12, and get out in a profit.

This isn't something to buy and hold, no matter how some "alpha" kid with a bored apes NFT for a profile picture barks about how they "like the stock."

Good. Grief. Don't. Hold. This. Piece. Of. Crap.

Some influencer might "like the stock," but don't you "like" your money?

You can't take BBBY shitcoins to the grocery store to buy rice and you can't take them to the gas station to buy gas.

Never forget this. And never forget to ditch Reddit and the Chinese Communist Party forever.

Get off the computer and go outside more. You'll trade better and lose less/make more money, too.
Note
Price action probably indicates that $1.30 was actually the bottom in terms of where you'd want to buy at to play the scalp.

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Sub $1.30 again is probably a straight to zero kind of situation.

RR to buy now is bad unless you think $3+ on a CPI/FOMC Nasdaq pump is imminent. I think the chances are 60:40 in favour of that.
Note
By the way,

This call was principally accurate. But Bed Bath is not a long on its way back down.

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It's simultaneously a very dangerous short.

They're going bankrupt. This is so bad that even buying their $39 rewards program is like throwing money away.
Note
I visited the BBBY near where I live in Canada that's stood next to a very, very busy Home Depot for the better part of 20 years today:

4 cars in the parking lot
One staffer on the floor, who was clearly the manager, and asked me if I wanted help
One cashier (wearing a mask and standing behind plexiglass, because nobody's tired of pandemic theatre yet)
Absolutely nothing on sale except for total junk
Almost no inventory on items like Staubs, helpful becaues the price tags were missing too
Shortage of: candles, dish towels, pillows, bath towels

Anyone who's telling you that they're long and bullish because "I LIEK THE STOCK" is literally not speaking seriously.

A second bounce after a 5 bagger with bankruptcy looming is _extremely_ unlikely.
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